Board of Directors
Prof T.V Krishnan
Non-Executive Director
Dr. Trichy Krishnan is a PhD-Marketing from The University of Texas at Dallas, USA (1994), M.A. International Management Studies (1992) from The University of Texas at Dallas, USA and B.E. Honours – Mechanical Engineering (1982) from The Madras University, India.
His teaching interests include Marketing Channel Strategies, Retailing Strategies, Healthcare Marketing, Pricing, Marketing Strategies, Marketing Decision Models and Analytics (including Applied Multivariate Models such as Factor Analysis, MDS, MANOVA, CONJOINT and MDA).
Dr. Krishnan’s current roles include – Professor at Great Lakes Institute of Management and Member of Editorial Review Board for ROMS (Review of Marketing Science).
He is a constant reviewer for the Journal of Marketing Research, Journal of Marketing, Management Science, Marketing Science, Journal of Business, International Journal of Research in Marketing, IEEE and International Journal of Forecasting.
He was also engaged in consultation assignments in the oil & gas drilling rig industry from 1998 to 2006.